Wil Reynolds held a session at Affiliate Summit East 2012 discussing Google’s recent changes (Panda, Penguin), how to diagnose the problem areas, and how to do real good. His session started with reflecting on the Keynote he gave last year.
Justin Rondeau, karaoke king and Chief Editor & Evangelist with WhichTestWon, presented on Day 1 of Affiliate Summit East 2012 with Top Testing Tips to Optimize Your Site.
This was a session all about A/B testing, guiding the audience with what to test, followed by many examples.